info@themastermindgroup.com

As outlined in "Think and Grow Rich," many of the world's wealthiest individuals attribute their success to the Master Mind Group secret principle. TMG applies the same principle and extends its exclusive process to brand icons in sports and entertainment.

As the original architect behind the Jordan Brand, TMG Principal Erin Patton leverages his experience working with and building one of the most powerful brands in the history of sports to provide hands-on counsel to our celebrity clients who represent all facets within the sports and entertainment industry and warrant such an approach.

We work behind the scenes with members of the core team (agents, managers, momagers, attorneys, publicists) and take our clients from an individual talent and commodity to a full-fledged brand. Quite simply, we create a framework and road map for the team to follow into the commercial marketplace, to produce multiple revenue streams ranging from strategic partnerships and endorsements to entrepreneurial projects.

  • Brand development
  • Brand positioning
  • Naming
  • Product line development
  • Ideation/Spaghetti sessions
  • Strategic partnerships/endorsements